The driver with the best average finish across Eldora Speedway’s Dream and World 100 weekends in 2026 will walk away with a custom engraved Explorer II Rolex watch thanks to a new partnership of Coltman Farms Racing with the Rossburg, Ohio, track. | Complete Dream coverage

The Coltman Elite Double Crown is one of three programs in the Coltman Farms Racing sponsorship along with welcome baskets and a rookie program for teams competing at the historic track’s biggest Dirt Late Model events.

“We’re proud to partner with Brett Coltman and Coltman Farms Racing on a program that directly gives back to the competitors who make Eldora’s biggest events so special,” said Levi Jones, Eldora’s general manager. “This partnership is about more than visibility. It is about investing in teams, rewarding new faces, and creating another meaningful honor for drivers chasing success at Eldora.”

During load-in days for the Dream and World 100, Eldora and Coltman Farms Racing will provide welcome baskets highlighting product from local businesses in and around the community. The rookie program award bonus money to the top 12 rookies at the Dram and World based on Saturday finishing positions. (A rookie will be defined as a driver who has not previously attempted to race in the respective event.)

“Coltman Farms Racing is excited to be involved with Eldora Speedway in a way that supports the racers and adds something special for the teams,” said Brett Coltman, owner of Coltman Farms who fields race teams and sponsors several drivers. “Eldora is one of the most important places in dirt racing, and we wanted this partnership to have a real impact on the people who put on the show. We are committed to nurturing a generation of drivers who are not just skilled and competitive, but also embody the spirit of sportsmanship, integrity and the American dream.”